49% returns on YTD Basis: Textile stock focus as company achieves Rs 100+ crore in sales during calendar year 2025

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49% returns on YTD Basis: Textile stock focus as company achieves Rs 100+ crore in sales during calendar year 2025

The stock is up by 49 per cent on a year-to-date basis and has given multibagger returns of 235 per cent in 5 years.

Nandani Creation Limited (NCL) has achieved a major milestone with its flagship brand, Jaipur Kurti, by recording over Rs 100 crore in sales during the 2025 calendar year. This represents a robust 46 per cent growth compared to the previous year, driven by high consumer demand for its ethnic and contemporary apparel. The brand’s success is rooted in strong sell-through rates across festive, daily, and office wear categories, allowing NCL to join an elite group of Indian fashion brands that have scaled significantly while maintaining a profitable operating track record.

To support this momentum, NCL has aggressively expanded its omnichannel presence, ranging from major e-commerce platforms like Myntra and Amazon to an innovative entry into Quick Commerce via Swiggy InstaMart. The company's physical footprint is equally expansive, featuring over 15 Exclusive Brand Outlets (EBOs) and more than 80 Shop-in-Shop (SIS) counters across states like Uttar Pradesh, Delhi, and Telangana. Furthermore, Jaipur Kurti has solidified its retail reach through partnerships with major Large Format Retailers (LFRs), including Shoppers Stop, Reliance Trends, and Reliance Centro, ensuring widespread accessibility for its growing customer base.

Commenting on the development, Mr Anuj Mundhra, Chairman & Managing Director of Nandani Creation Limited, commented: “From 2014 to 2022, the company built a strong first-mover advantage in a digital-first model, achieving nationwide reach and a 52% sales CAGR. However, challenges [rising competition and customer acquisition costs] as a pure online player pushed the company to transform into a well-rounded brand from an online supplier. As such, in FY 2023 and FY 2024, a strategic shift led to a temporary moderation in sales as channel parity was established. In the current phase (2025–2028), the company has strengthened its omni-channel presence, transforming into a prominent national brand from an online supplier.”

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About Nandani Creation Ltd

Nandani Creation, founded in 2012, is a Jaipur-based online-first fashion player offering women's Indian wear products under the brands “Jaipur Kurti”, “Amaiva- By Jaipur Kurti”, “Jaipur Kurti Luxe” & “Desi Fusion”. The company has its Head Office in Jaipur with sales channels comprising online platforms and offline stores.

The company has a market cap of Rs 74 crore and reported positive numbers in its Quarterly Results (Q2FY26) & half-yearly results (H1FY26). The stock is up by 49 per cent on a year-to-date basis and has given multibagger returns of 235 per cent in 5 years.

Disclaimer: The article is for informational purposes only and not investment advice.