Indo Count partners with British Designer Jasper Conran for exclusive bed & bath collection

India’s largest bed linen exporter, Indo Count Industries Limited announced its new partnership with eminent British designer, Jasper Conran OBE for an exclusive bed & bath collection, which is expected to be launched in the spring of 2022.   

The collection will feature bold graphic prints, organic and Supima cotton with a fresh & contemporary colour palette. The range will be sold & marketed internationally under the brand - Jasper Conran London, exclusively via Indo Count Industries. 

This partnership reflects on the company’s direction to grow its branded business segment and become a cornerstone for home textiles across the globe. It aims to create a high-quality bed & bath brand, incorporating natural fibres in superior thread counts and fabric constructions, using its most advanced technologies.  

Jasper Conran is an established and well-respected British designer. He has worked on collections of women’s wear as well as for the home along with productions for the stage in ballet, opera & theatre.   

On Tuesday, the company’s stock closed at Rs 175.45 per share, up by 0.14 per cent or Rs 0.25 per share. The 52-week high is Rs 180.90 per share while its 52-week low is Rs 36 per share on BSE.