BUY
Broker: ICICI Securities - Retail Equity Research / ICICI Direct Research
27 Jul 2026
Sector: Media & Entertainment
₹1,120
₹1,203.6
₹1,400
25.00%
In its July 27, 2026 result update, ICICI Securities retained its BUY view on PVR Inox, describing the multiplex operator as a proxy for consumption. The positive stance is based on improving footfalls, a broad FY27 content slate, operating leverage, continued cost rationalisation and a strengthening balance sheet.
ICICI Securities values PVR Inox at 10 times FY28E EBITDA excluding Ind AS 116 and retains a target price of Rs 1,400.
PVR Inox reported a healthy Q1 FY27 operating performance. Revenue rose 10.4 per cent year-on-year to Rs 1,622 crore, supported by a 15 per cent increase in box-office revenue to Rs 837 crore. Footfalls increased 7.6 per cent year-on-year to 36.6 million, while occupancy improved to 25.3 per cent from 22.9 per cent.
| Metric | Q1 FY27 | Year-on-year change / comparison |
|---|---|---|
| Revenue | Rs 1,622 crore | Up 10.4% |
| Box-office revenue | Rs 837 crore | Up 15% |
| Footfalls | 36.6 million | Up 7.6% |
| Occupancy | 25.3% | 22.9% in Q1 FY26 |
| Average ticket price | Rs 273 | Up 7.5% |
| Food and beverage revenue | Rs 594 crore | Up 13.4% |
| Spend per head | Rs 161 | Up 8.8%; value growth 70% and volume growth 30% |
| Advertising revenue | Rs 107 crore | Down around 2% |
The average ticket price benefited from AI-based dynamic pricing, a higher premium-format mix and premium Hollywood releases. Food and beverage revenue rose 13.4 per cent to Rs 594 crore, while spend per head increased 8.8 per cent to Rs 161, with value growth accounting for 70 per cent and volume growth for 30 per cent.
Advertising revenue was a weak point, declining around 2 per cent year-on-year to Rs 107 crore as advertisers focused on large releases. Management expects advertising revenue to recover in H2 FY27 alongside blockbuster releases.
EBITDA excluding Ind AS 116 rose 119 per cent year-on-year to Rs 210 crore, and the corresponding margin expanded 643 basis points to 12.9 per cent, reflecting stronger operating performance and cost rationalisation. Profit after tax excluding Ind AS 116 was about Rs 70.5 crore, compared with a loss in Q1 FY26.
On reported financials, EBITDA was Rs 528.5 crore, up 33.0 per cent year-on-year, and profit after tax was Rs 56.5 crore versus a loss of Rs 54.0 crore in Q1 FY26.
The broker notes that Q1 FY27 was driven by stable Hindi content and healthy English and regional film performance. India’s box office grew 20 per cent year-on-year during the quarter, supported by a diversified content slate rather than dependence on a small number of films grossing more than Rs 500 crore.
ICICI Securities expects H2 FY27 to be stronger, supported by releases including Drishyam 3, Ramayana Part 1, King, Love and War, Toxic, Jailer 2, Avengers: Doomsday, Spider-Man: Brand New Day and Dune 3.
Management has guided for 90-100 gross screen additions and about 80 net additions in FY27, although delayed regulatory approvals have shifted some openings to Q2 and Q3. FY27 capital expenditure guidance was lowered to about Rs 350 crore from Rs 400 crore, as a larger share of expansion uses FOCO and other asset-light formats.
More capital expenditure will also be directed towards refurbishing premium assets. Management sees nearly 300 underserved Tier 2 and Tier 3 cities and a long-term opportunity to add roughly 1,000 screens over five years without materially increasing leverage.
PVR Inox became net debt free, reporting net cash of Rs 80 crore against net debt of Rs 162 crore in the preceding quarter. The improvement was aided by operating cash flow, asset-light expansion, non-core asset monetisation and screen rationalisation.
Online ticketing penetration reached 69 per cent, and convenience-fee income rose 29 per cent year-on-year to Rs 62 crore. Management also indicated an annualised Rs 2-3 crore opportunity from app and web monetisation. Alternate programming such as IPL and FIFA World Cup live screenings carries a higher blended ticket price than cinema.
| Metric | FY27E | FY28E |
|---|---|---|
| Footfalls | — | 177 million |
| Box-office revenue | — | Rs 4,216 crore |
| Food and beverage revenue | — | Rs 2,672 crore |
| EBITDA margin excluding Ind AS 116 | 14.4% | 15.5% |
ICICI Securities estimates EBITDA margins excluding Ind AS 116 of 14.4 per cent in FY27E and 15.5 per cent in FY28E, versus 13.1 per cent in FY25.
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