Bata India Limited manufactures and sells footwear and accessories through a retail-led network in India. It serves men, women and children, while its Non-Retail Business supplies institutional customers. Sales flow through company-operated and franchise stores, shop-in-shop locations, distributors, wholesale channels, e-commerce and marketplaces. The company has close to 2,000 stores, three factories in West Bengal, Bihar and Tamil Nadu, and a presence across 28 Indian states, with limited exports to overseas markets.
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