Havells shifts its focus from electrical to personal care
Shital Jibhe / 08 Feb 2017

One of the largest electrical equipment companies in India, Havells, strengthens its grip in the consumer segment through launch of the widest range of personal grooming products.
One of the largest electrical equipment companies in India, Havells, strengthens its grip in the consumer segment through launch of the widest range of personal grooming products.
The company aims to capture 25 per cent market share in the next three years. For this purpose, it launched baby hair clipper for the first time in the country. It also plans to enter the baby care products segment by the first quarter of FY17-18.
The company's expansion in the personal grooming segment may offer an enormous growth potential. With a rise in the population of youngsters, more disposable income and an inclination of personal grooming amongst Indian youth, in both urban and rural areas, the category is set to grow at a fast pace.
Havells India Ltd. is a leading fast moving electrical goods (FMEG) company with its presence across India.
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