Demand for steel continues to remain weak in India

Chandrakant / 22 Dec 2011

Steel demand for Nov 2011 has been a little better than what it was in the last 7 months. The overall steel consumption has increased by 11.9% on a YoY basis to 5.5 MT, while production has grown by 2.2% to 5.45 MT.

Steel demand for Nov 2011 has been a little better than what it was in the last 7 months. The overall steel consumption has increased by 11.9% on a YoY basis to 5.5 MT, while production has grown by 2.2% to 5.45 MT. The growth in consumption has come as surprise for us, as we were expecting it to remain muted. However, when we looked at the absolute numbers for Nov 2010 we realised that consumption in the same period last year were at their lowest levels, creating a low base effect. This low base effect has been one of the reasons for higher growth in Nov 2011.

Further, if we look at the growth numbers on a YTD basis, it is evident that the demand has actually slowed down and remained muted during this fiscal. The consumption from Apr-Nov 2011 has grown by just 3.9% on a YoY basis to 45.09 MT.

 

Production in '000 MT

Consumption in 000' MT

Months

2010

2011

YoY Growth

2010

2011

YoY Growth

April

5185

5435

4.8

4943

5018

1.5

April-may

10571

11112

5.1

10420

10613

1.9

April-June

15816

17113

8.2

16146

16391

1.5

April-July

20968

22634

7.9

21806

22162

1.6

April-Aug

26455

29068

9.9

27698

28059

1.3

April-Sep

31827

34799

9.3

33101

33701

1.8

April-Oct

37415

40688

8.7

38457

39582

2.9

April-Nov

42748

46140

7.9

43396

45097

3.9


The reason behind slow demand for the commodity is lower consumption from the auto, construction, and consumer durables sectors. This has been a major setback for the steel industries in India, as these sectors constitute the better part of the steel consumption.

It has been seen in the past that the demand for steel and GDP growth are interrelated. Therefore, we believe that with a slowing economy (which has now been forecast to grow at 7.2% vs. initial estimates of 8% by the central govt.), the demand for steel will remain muted in the current fiscal. In a recent statement, the World Steel Association has also reduced the growth forecast for India from 13% to 4.5% in FY12.

Moreover, if the macroeconomic problems do not improve from here on, we will see a further slowdown in steel consumption globally.

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