AdCounty Media India Ltd Appoints Mr Gaurav Dikshit as an Advisor to the Board

On Tuesday, shares of Adcounty Media India Ltd hit a 5 per cent Upper Circuit to Rs 138 per share from its previous closing of Rs 131.45 per share. The stock has a 52-week high of Rs 282 per share and a 52-week low of Rs 100 per share.

AdCounty Media India Limited, a prominent digital-first adtech firm, has appointed Mr Gaurav Dikshit as an Advisor to the Board. This strategic move is designed to strengthen the company’s growth roadmap, enhance its partner ecosystem, and refine its long-term market expansion strategies. Working closely with the leadership team, Mr Dikshit will focus on improving growth metrics and identifying high-potential opportunities within the digital landscape. His appointment is expected to provide the board with the high-level direction necessary to scale operations and deliver sustained value in an evolving advertising market.

An alumnus of the Indian Institute of Mass Communication (IIMC), Mr Dikshit brings over 20 years of expertise across media, strategy, and digital transformation. His extensive career includes leadership roles at renowned organisations such as Mindshare (GroupM), Samsung India, and RK Swamy, where he spearheaded major initiatives like the "Digital India" and "Jan Dhan Yojana" campaigns. With a well-rounded background spanning agencies, corporate clients, and entrepreneurial ventures in rural-focused digital platforms, Mr Dikshit offers a unique perspective on blending content and technology to achieve scalable business outcomes.

Speaking on the appointment, the Co-founder & Whole Time Director of the Company of AdCounty Media, Mr. Delphin Varghese, said, “Gaurav's exceptional combination of strategic foresight coupled with directly applied entrepreneurial knowledge as well as a firm grasp of both traditional media outlets (TV/Radio) and digital ecosystems (social media) provides our executive leadership path with further strength as we ramp up growth opportunities. In addition, Gaurav's knowledge will significantly contribute to developing AdCounty Media's partner strategy, increasing our market position, and helping build a long-lasting value for both the business and our partners.”

About Adcounty Media India Ltd

Adcounty Media India Ltd has solidified its status as a global leader in digital advertising with the launch of OPSIS Ads, a proprietary, mobile-first performance platform powered by advanced AI and machine learning. This strategic addition to the company's ad-tech portfolio is specifically engineered for high-precision user acquisition and revenue optimisation, catering to the complex needs of modern app developers and advertisers. By offering unified tracking across iOS, Android and Web alongside real-time campaign optimisation and enterprise-grade fraud detection, OPSIS Ads ensures a brand-safe environment. Furthermore, its seamless integration with leading Mobile Measurement Partners (MMPs) provides the transparent, data-driven insights necessary to maximise ROI in an increasingly competitive global market.

The company has a market capitalisation of over Rs 300 crore and has delivered a good profit growth of 66 per cent CAGR over the last 5 years. The shares of the company have a PE of 19x, an ROE of 47 per cent and an ROCE of 63 per cent. From a 52-week low of Rs 100 per share to Rs 138 per share today, the stock is up by 38 per cent.  An Ace Investor, Ashish Kacholia, took a fresh entry and bought 6,56,000 shares or a 2.92 per cent stake in the company in Q3FY26. As of December 2025 shareholding pattern, the promoters of the company hold 65.52 per cent, FIIs hold 0.11 per cent, DIIs hold 2.33 per cent and the public holds 32.04 per cent stake with 858 shareholders. 

Disclaimer: The article is for informational purposes only and not investment advice.