Dharmaj Crop Guard Bets on Branding with Rohit Sharma as a Brand Ambassador; Capacity Expansion to Fuel Next Phase of Growth

Dharmaj Crop Guard Ltd share price remains in focus as the company advances its brand-led growth strategy while delivering steady operational performance for the period ended December 31, 2025.

The agrochemical manufacturer has reiterated its strategic priorities, including strengthening its domestic formulations business and expanding its manufacturing capabilities, even as industry conditions remain subdued.

As part of its branding initiatives, the company has appointed Indian cricketer Rohit Sharma as brand ambassador for its domestic business division. The move is aimed at enhancing brand visibility, improving farmer engagement, and reinforcing the company’s presence across key agricultural markets.

During the third quarter of FY26, Dharmaj Crop Guard reported revenue growth of 9 per cent year-on-year, while revenue for the nine-month period rose 22 per cent year-on-year. The growth came despite a challenging environment marked by elevated channel inventories and lower spraying activity, which weighed on demand during the quarter.

The company’s Active Ingredients segment continued to perform strongly, operating ahead of planned capacity utilisation levels. Dharmaj is focusing on improving its product mix and increasing integration between technical manufacturing and formulations to enhance overall profitability.

In line with its expansion plans, Dharmaj is progressing with a capital expenditure project to establish a dedicated herbicides formulations unit at its Kerala GIDC facility in Ahmedabad. The project involves an investment of approximately Rs 330 million and is expected to be commissioned by the end of Q2FY27. The new facility is intended to support category expansion and improve throughput during peak agricultural seasons.

About Dharmaj Crop Guard Ltd

Dharmaj Crop Guard Ltd, incorporated in 2015, is promoted by Ramesh R Talavia and Jaman Talavia. The company manufactures agro-chemicals such as pesticides, insecticides, herbicides and fungicides at its facility in Ahmedabad and Bharuch, Gujarat.

Dharmaj Crop Guard Ltd Share Price Performance

On Wednesday, as the markets showed positive gains, Dharmaj Crop Guard Ltd’s share price was trading at Rs 276.08 at 12:06 AM, up by Rs 0.93 or 0.34 per cent from its previous close of Rs 275.15. On a broader basis, the share has delivered 13.56 per cent year-to-date and 32.32 per cent over the last year.

Disclaimer: The article is for informational purposes only and not investment advice.