Affle 3i Soars Over 6% After Being Granted Another Patent

Affle 3i share price rose more than 6 per cent in Wednesday’s trading session, due to its latest development.

The uptick came after the company announced the grant of another patent in India, marking a significant addition to its expanding intellectual property portfolio. Notably, this patent had already been granted in the United States. The grant adds to the company’s existing intellectual property portfolio and supports its conversion-driven CPCU model and AI-powered consumer platform.

The patent is titled “Method and system for establishing a decentralised repository of fraudulent IP addresses and publishers utilising blockchain”. It focuses on creating a blockchain-based shared repository for fraud intelligence in the digital advertising ecosystem.

The system allows authorised participants to record, verify and act on suspicious traffic signals in real time. It captures and analyses both real-time and historical ad interaction data. It applies scoring and validation methods to identify potentially fraudulent IP addresses, device IDs, device types and publishers.

These are then classified into shared blacklist and whitelist repositories. This enables coordinated action to reduce fraud across the ecosystem.

The framework helps distinguish genuine from non-genuine engagements. It reduces invalid traffic and improves the efficiency of ad spending. It also supports more measurable consumer outcomes across connected devices.

The company said this grant reflects its focus on innovation-led technology development. It also strengthens its fraud intelligence capabilities.

As of March 31, 2026, the company has 18 granted patents out of a total portfolio of 39 unique patents. It also has over 300 unique patent claims.

About Affle 3i Ltd

Affle 3i Ltd is a global technology firm focused on AI-led solutions in digital advertising. It drives performance across connected devices through data-driven and targeted approaches.

Its platform delivers consumer recommendations and conversions through relevant mobile advertising for leading global brands. The company has a strong global presence across Asia, North America, South America, Europe and Africa, spanning both developed and emerging markets.

Affle 3i Ltd Share Price Performance

On Wednesday, Affle 3i’s shares grew over 6 per cent. The shares closed at Rs 1,393.70, which is a 6.96 per cent rise from the previous close of Rs 1,388. The share price reached an Intraday high of Rs 1,410.70 and recorded a low of Rs 1310, reflecting a volatile session.

Despite this, the shares have given negative returns on year-to-date and one-year performance. On a YTD basis, the shares gave a return of -21.98 per cent, while in the past year, the returns have been -13.23 per cent.

Disclaimer: The article is for informational purposes only and not investment advice.